Who We Serve

Multi-Generational Families

A family’s wealth is measured in more than account balances. We help multi-generational families plan, invest, and communicate so that what matters most can carry forward.

Multi-Generational Wealth Management, Built Around Your Family

For families who think in decades rather than years, wealth raises questions that go well beyond investment returns. How do you prepare children and grandchildren for what they will one day inherit? How do you keep shared assets from becoming a source of tension? And how do the values that built the wealth stay connected to it as it passes from one generation to the next?

Sunpointe helps families work through those questions over time. Multi-generational planning brings together family governance, next-generation education, communication across generations, and coordinated estate and tax strategy. We sit at the center of that work, coordinating with your estate attorneys, CPAs, and other advisors, and with the family itself, so the advice your family receives fits together. Because our approach is grounded in behavioral finance, we pay attention to how each family member relates to money, not just to the assets the family holds. For many families, our family office brings these services together under one relationship.

Families we work with often face challenges like these:
01

Preparing the Next Generation

You want your children and grandchildren to understand the family’s wealth and to be ready for the responsibility that comes with it.

02

Keeping the Family Aligned

As the family grows across households and generations, you want a clear way to communicate and make decisions together.

03

Passing Wealth Thoughtfully

You want your estate plan, investments, and giving to work together, so wealth moves between generations the way you intend.

Services Designed for Families

Our services are especially relevant to families planning across generations, and each one is coordinated through one relationship. For families who want to put shared values into action, our charitable planning work is a natural place to begin.

Family Governance

Estate Planning

Portfolio Management

Ready to Plan for the Generations Ahead?

Start with a conversation about your family, what you have built together, and what you hope it will make possible for the generations that follow. We’ll help you see where to begin and how we can best support your family.

Frequently Asked Questions

Answers to common questions about managing wealth across generations.

Still have questions?
Call us at 314-880-0821 or send a message.

Multi-generational wealth management is an approach to managing a family’s wealth with more than one generation in mind. It brings together investment management, estate and tax coordination, family governance, and education for younger family members. At Sunpointe, this work is grounded in behavioral finance and coordinated through one relationship, so decisions made today support the family’s goals for the generations that follow.

Sunpointe works alongside a family’s estate attorney, CPA, and other advisors rather than replacing them. We share information, align recommendations with the family’s financial plan, and help the family understand how legal, tax, and investment decisions affect one another. The goal is advice that fits together, so the family is not left to connect the pieces on its own.

Preparation tends to work best when it starts early and happens gradually. Sunpointe helps families introduce younger members to the basics of saving and investing, explain how the family’s wealth is structured, and involve them in conversations about the family’s values and goals. Family meetings and customized education can help the next generation understand both the opportunity and the responsibility that come with inherited wealth.

Clear communication and a shared way of making decisions can make a meaningful difference. Sunpointe helps families define a mission and values, set expectations around shared assets and trustee roles, and hold regular family meetings where questions can be raised openly. Behavioral finance plays a role as well, since family members often approach money differently, and understanding those differences can make difficult conversations more productive.

Not always. Some families are well served by wealth management, which brings together planning, investments, and behavioral coaching. Families with assets spread across multiple households, trusts, or entities, or with broader needs such as family governance and direct private investment programs, may benefit from Sunpointe’s family office, which brings these services together under one relationship.

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